The intimate, high-level cohort for booked-out stylists making $100k+ who are ready to profit more, work less — and start building what’s next.

Mastermind — Hunter Donia

After 6 months, Mastermind Members typically experience...

20-25%+
Growth in revenue
2X
their retail/add-on sales
+1 Day
Taking a whole day off while making the same

You've outgrown the basics

Podcasts, classes, and courses got you this far, but now you're stuck and uninspired because you've outgrown one-size-fits-all advice.

If you...

Trapped in it

Built a revenue-generating beast, but you're trapped in it - working evenings on admin, weekends on content, with no end in sight

No time to execute

Have a bunch of projects or ideas, but can't find the time or headspace to execute them while keeping up with clients, content, and everything else on your plate

No one at your level

Feel like you're always the one people ask for advice, but you don't have anyone at your level to learn from or strategize with

Everyone around you is saying “That’s amazing, you’re so busy!” And you’re grateful, genuinely. But in the back of your mind, you’re exhausted, and you can’t fully turn off even when you’re not working.

Every gap in your schedule sends you into a spiral. When a new client inquires but doesn’t follow through, your brain immediately goes to “I’ve overpriced myself.” You’ve created a whole lifestyle around the income you’ve built, and somewhere underneath the success is a quiet, persistent terror that it’s all going to disappear. That it was luck, not your hard work, that got you here.

You haven’t said that out loud to anyone. But it’s there.

You're at the inflection point of your business growth...

Where most stylists at your level either plateau and watch their income stagnate while expenses creep up - or burn out trying to push harder, sacrificing their health, relationships, and the passion that got them into this industry in the first place.

Inflection point

To scale your revenue without sacrificing your time, health, or sanity, you DON'T need...

× A bigger salon
× A 2nd or 3rd stream of revenue
× Or to work more hours

You need to understand what you already have, because that analysis answers more questions than any new endeavor ever will. Most of the things you think you should be doing right now are actually distractions.

Instead, the stylists who are scaling beyond your level are...

But here's the difference: they're not doing it alone, taking another course, or trying to DIY their way through it.

They're in Mastermind with other driven stylists at their level, getting direct support and strategic guidance to actually implement - not just consume more content.

Absolutely would recommend this program to anyone that is ready to put in the work, the time, and the vulnerability to get real about what it will take to grow their business. The team and community Hunter has created throughout his programs really is a big part of the magic here! In order to make any real change in our businesses and lives it takes a lot of vulnerability to open up and get honest with ourselves – I've never been in a group of peers where I've felt so supported.

Charlet M.
Charlet M.
Mastermind Member

I would highly recommend this Mastermind to established hairstylist who need a business coach like Hunter that will keep them accountable, help them dig deep into their business and help them with a roadmap on a major project or pivot.

Myriam G.
Myriam G.
Mastermind Member

This Mastermind has already helped me blow past my Q1 goals and we're only halfway through! The education has been incredibly aligned with exactly what I need at every stage. Having Hunter work so closely with me and truly understand my business and goals has helped me stay accountable and consistent in ways I haven't experienced before. And the community? Truly the cherry on top.

Brandy C.
Brandy C.
Mastermind Member

So... what IS Mastermind?

MASTERMIND: The 6 month, intimate, high-touch strategic cohort

What You Get:

01

Direct Access to Hunter

  • Monthly, private, 1 hour strategy sessions
  • Ongoing 24/7 dm/voice note support via private Slack
  • Done-for-you tech setup and implementation (Hunter builds it with/for you)
1:1 strategy session with Hunter
02

Peer Community at Your Level

  • All-inclusive in-person retreat (lodging, meals, experience covered)
  • Bi-weekly group calls with other high achieving stylists
  • Private Slack community for daily collaboration, venting, and problem-solving
In-person retreat with the group
03

Your Custom Growth System

  • Personalized 6-month dashboard with every goal, task, and project mapped out
  • Monthly reviews and updates with Hunter to keep you focused and on track
  • Automated data tracking so you can actually understand and use your numbers to make decisions
Personalized 6-month growth dashboard
04

Ongoing Resources

  • Full Modern Stylist Movement membership (tutorials, templates, tools, community)
  • (if you're currently a member, your current renewal will be applied to your Mastermind enrollment total and future MSM payments will be paused.)
Modern Stylist Movement platform

It's a 6-month, high-touch strategic cohort where you get personalized support from Hunter, peer collaboration with stylists at your level, and the systems to actually execute on your growth plan - not just talk about it.

Apply Now

This is the first time that I've ever been able to actually complete goals and move toward bigger goals.

Jackie Y.
Jackie Y.
Mastermind Member

There is no industry related education like this on the market. It's far advanced from other beauty business classes, and gets the work done!

Lark I.
Lark I.
Mastermind Member

There's no such courses in this industry that cover the business end of what we cover in this Mastermind. They are always so basic and your Mastermind is all about where WE are within our business. It's so personalized.

Katie S.
Katie S.
Mastermind Member

Experience The Mastermind Method

Step 1 — Deep Dive
1
Step 1

Deep Dive

You have no shortage of ideas - but between clients, content, and keeping the business running, you can't find the time or headspace to organize them, let alone execute.

That's why we start with a Deep Dive call. Hunter reviews every aspect of your business to identify gaps, blind spots, and untapped opportunities. Then together, map out your goals, prioritize the projects that'll actually move the needle, and plot everything into an organized dashboard with timelines and checklists - so you finally know exactly what to focus on and when.

Step 2 — Community
2
Step 2

The Community That Gets It

Most stylists at your level feel isolated - everyone comes to you for advice, but you have no one to learn from, strategize with, or reality-check ideas.

In Mastermind, you're in a private Slack channel with a small amount of other driven stylists at your same level. This isn't a giant Facebook group where your question gets buried - it's a small, focused group where you can ask real questions, share wins, troubleshoot challenges, and get feedback from people who actually understand your problems. Plus, bi-weekly group calls where you collaborate on strategy, share what's working, and hold each other accountable.

Step 3 — Implementation
3
Step 3

Implementation & Accountability

Having a plan is one thing. Actually executing it while running your business is another.

Every month, you meet 1:1 with Hunter to review progress, troubleshoot what's not working, and update your dashboard so you stay focused on the right priorities. These aren't generic coaching calls - Hunter helps you build the systems, set up the automation, and make the strategic decisions in real-time. You're not left to figure it out alone. If you need tech setup, pricing strategy, or help systemizing something - Hunter does it with you.

Step 4 — Retreat
4
Step 4

Recharge & Recommit

Within the 6 months, the entire cohort comes together for an all-inclusive retreat. Lodging, meals, and experience covered - you just show up.

This isn't a conference where you sit in hotel ballrooms taking notes. It's focused strategic work sessions, deep collaboration with your cohort, and space to step back from the day-to-day grind to think bigger about your business. You leave re-energized, refocused, and reconnected to why you're doing this in the first place.

Step 5 — Next Level
5
Step 5

On to the Next Level

By month 6, you'll have implemented systems that are running without you, increased your revenue, and reclaimed time in your schedule. But here's what most members realize: once you break through your first ceiling, you see the next level of what's possible. That's why 83% of Mastermind members continue their journey with us for future cohorts - not because they need to, but because they want to keep growing with the support that got them here.

Apply Now
Are you the right fit?

Mastermind is application-only because we keep the group small and focused - but don't let that intimidate you. High performers often undersell themselves or "imposter syndrome" their way out of applying.

Are you the right fit?

Here's how to know if you're ready

You need to meet these business qualifiers:
  • You're earning $75k-$150k or more in gross annual revenue
  • You have steady client demand (at least 3 weeks booked out with consistent new client requests)
  • You're niched or specialized - known for something specific, not a generalist
AND at least 2-3 of these readiness signals:

Check the boxes for any that apply

  • You're over the generic, one-size-fits-all advice and DIY courses
  • You're craving accountability and personalized support to follow through with your projects
  • You're stepping into a new endeavour where hiring, training and being a leader is involved
  • You want an experienced set of eyes on your business to spot what you're missing
  • You have ideas for what's next but don't know how to execute them (or don't have the bandwidth)
  • You've hit all your goals and feel lost about what comes next - or need help rediscovering your why
  • You're terrified of losing your momentum, or secretly worried the success you've built isn't sustainable, and you want a real plan, not just reassurance
You're most likely a fit! Consider applying.
Apply Now
Apply Now

This experience has been life-changing for me in the best way possible. The accountability is so crucial to moving the needle forward.

Gretchen H.
Gretchen H.
Mastermind Member

I have never felt like I could get hard things done before. Now that I am being held accountable on such a personal level, I can do the things. Also working with other high achievers pushes you to do more and think about things in a different way.

Alyssa M.
Alyssa M.
Mastermind Member

This Mastermind keeps a driven stylist accountable and that is so beneficial for solo hairstylists that may not have a community helping push them.

Emily J.
Emily J.
Mastermind Member

Mastermind does not disappoint. Every moment feels productive and balanced with meaningful connection.

Jodi R.
Jodi R.
Mastermind Member
Hunter Donia

If any of this sounds like you... I've been exactly where you are.

As a high-performing stylist, I'd built what everyone else wanted: full book, strong reputation, steady income. But I felt stuck. I knew I was capable of more, but I was exhausted from doing it all alone - and honestly, I had no idea what "more" even looked like.

So I joined masterminds outside the beauty industry. And they changed everything. Not just strategy, but clarity on what I actually wanted, accountability to execute, and a group of people at my level who understood the challenges I was facing.

That's why I created this Mastermind for the beauty industry - Because you shouldn't have to leave the industry you love to get the strategic support and peer community you need to become the leader your business requires.

Watching members break through their ceilings - not from working harder, but from implementing smarter strategy alongside peers who push them forward - never gets old. I look forward to seeing you experience that magic too, and finally feel secure in what you've built, not just proud of it.

After 6 months, Mastermind Members typically experience...

20-25%+
Growth in revenue
2X
their retail/add-on sales
+1 Day
Taking a whole day off while making the same

Your Investment

Monthly
$800/mo
for 6 months

(Your $197 application deposit applies to total if accepted)

The ROI:

Members typically see 20-25% annual revenue growth after 6 months. For a stylist earning $100k, that's $20,000-$25,000 in additional revenue - a 4-5X return on your investment.

Apply Now

Absolutely would recommend this program to anyone that is ready to put in the work, the time, and the vulnerability to get real about what it will take to grow their business. The team and community Hunter has created throughout his programs really is a big part of the magic here! In order to make any real change in our businesses and lives it takes a lot of vulnerability to open up and get honest with ourselves – I've never been in a group of peers where I've felt so supported.

Charlet M.
Charlet M.
Mastermind Member

I would highly recommend this Mastermind to established hairstylist who need a business coach like Hunter that will keep them accountable, help them dig deep into their business and help them with a roadmap on a major project or pivot.

Myriam G.
Myriam G.
Mastermind Member

This Mastermind has already helped me blow past my Q1 goals and we're only halfway through! The education has been incredibly aligned with exactly what I need at every stage. Having Hunter work so closely with me and truly understand my business and goals has helped me stay accountable and consistent in ways I haven't experienced before. And the community? Truly the cherry on top.

Brandy C.
Brandy C.
Mastermind Member

This is the first time that I've ever been able to actually complete goals and move toward bigger goals.

Jackie Y.
Jackie Y.
Mastermind Member

There is no industry related education like this on the market. It's far advanced from other beauty business classes, and gets the work done!

Lark I.
Lark I.
Mastermind Member

There's no such courses in this industry that cover the business end of what we cover in this Mastermind. They are always so basic and your Mastermind is all about where WE are within our business. It's so personalized.

Katie S.
Katie S.
Mastermind Member

This experience has been life-changing for me in the best way possible. The accountability is so crucial to moving the needle forward.

Gretchen H.
Gretchen H.
Mastermind Member

I have never felt like I could get hard things done before. Now that I am being held accountable on such a personal level, I can do the things. Also working with other high achievers pushes you to do more and think about things in a different way.

Alyssa M.
Alyssa M.
Mastermind Member

This Mastermind keeps a driven stylist accountable and that is so beneficial for solo hairstylists that may not have a community helping push them.

Emily J.
Emily J.
Mastermind Member

Mastermind does not disappoint. Every moment feels productive and balanced with meaningful connection.

Jodi R.
Jodi R.
Mastermind Member

FAQ

Monthly: ~4 hours

1 hour: 1:1 strategy session with Hunter

3 hours: Bi-weekly group calls (1.5 hours each, 2x/month)

Ongoing: Slack access (use as needed - no required time)

One-time: 4-day all-inclusive retreat during your 6 months

Private 1:1s: Scheduled at a time that works for you and Hunter, planned 3 months ahead so you can batch them out and get them on your calendar well in advance.

Group calls: Thursdays at 9 AM PT / 12 PM ET, bi-weekly.

You'll get a digital calendar you can subscribe to so you can easily see these calls and plan ahead. Many stylists schedule these as a break in their day behind the chair. All calls are recorded if you need to catch the replay.

Most people applying to Mastermind have imposter syndrome. That's normal - you're about to join a room of high performers, and that feels intimidating.

But here's the reality: if you meet these qualifiers, you belong here.

✓ Earning $75k-$150k+ in gross annual revenue
✓ Steady client demand (at least 3 weeks booked out with consistent new client requests)
✓ Niched or specialized - known for something specific

Not 100% sure you qualify? Apply anyway. If you're close or there are other factors that make you a fit, we'll work with it. And if you're not quite ready, we'll tell you exactly what to focus on before the next cohort.

Your $197 deposit is refundable if we decline - you literally have nothing to lose.

Your $197 application deposit is fully refundable if we decline your application. If accepted, the deposit becomes non-refundable. Once you officially enroll in the program, there are no refunds - but given our 83% retention rate, that's rarely an issue.

MSM is a membership with tutorials, templates, and community for independent stylists at any level - it teaches you what to do.

Mastermind is completely different: it's high-touch, personalized, and Hunter builds the systems with and for you. We go way deeper into advanced strategies and automation tailored to your specific business, market, and goals. You get hands-on implementation support, active accountability, and a tight-knit group of peers at your exact revenue level ($75k-$150k+) - not a large community where your questions get lost.

Bonus: Mastermind includes full MSM membership. If you're already an MSM member, the remainder of your subscription will be credited toward your Mastermind enrollment and your MSM payments will be paused.

Apply Now